Sponsors are more willing to invest in your race if THEY get something in return. For example: Great exposure through social media channels.
By offering advertisement place at the finish line or at split times, your sponsors’ brand will be on all photos, which later will be shared among participants and friends on Facebook, Twitter etc.
Lapio encourages you to seek these sponsorships to promote your races.
Example of great sponsor exposure at Samsung Open Water race.
If you need additional help, contact Lapio support at firstname.lastname@example.org.